The
wedding season is in the offing in India and designers,
hairdressers and makeup artists are ready with the
wares.
In Bridal Trends 2001, everything new and innovative
for the Indian bride was showcased. The aim was
to showcase a marriage between apparel hair and
make up. All three ingredients necessary for ultimate
bridal elegance.
Hair,
makeup and aromatherapy Guru Dr Blossom Kochhar
set the trend for a fresh and natural look for a
bride. Fresh and natural as a dewdrop is how she
described a bride.
Hair as an art form, moulding and sculpting hair
into radically new and different designs.
Bridal Trends tried to bring forward the idea of
the bride's requirement through out all the events
she has to take part in, considering the fact that
Indian marriages are almost a week long affair.
Eyes were especially focussed. Semi-precious stone
dust as an eye shadow were an interesting innovation.
Hair styles of the season are ornate this time.
The reason being that the chunni or veil is no longer
heavy or ornate and the seasonal preference is to
place a transparent veil through which the style
is visible.
The trend is towards designer hair style. The use
of attractive accesories to make the hair styles
more noticeable and easy to do were the highlights.
The
bindi was used creatively more for creating exotic
body art pieces with an innovative use of crystals
pearls and beads.
The focus was obviously to create a niche in the
market as well and bring about a new dimension and
a greater range of choice for the brides.
Bridal trends 2001 showcased 17 ensembles. The label
specialises in bridal and hand embroideries.
Ashima and Leena Singh label has been in the Indian
market for almost nine years now and their bridal
designs have been quite a hit.
This
time around they have introduced the concept of
trousseau for the bride. The designers have designed
the entire gamut of clothes a bride requires.
The hand designed clothes with hand woven motifs
gives the bride a total Indian look while keeping
in mind also changing modern trends.
Colours were an added aspect of Bridal Trends. Colours
for the Indian bride has changed radically with
black and white along with various other hues being
introduced this time.
The show was also a tribute to the hundreds of craftsmen
who work behind the scenes. Exquisite designs but
on a lighter mould to go with the trend was the
special feature.
For Samantha and Blossom and Ashima and Leena Singh
the attempt was a coordinated effort. For the first
time the Indian bride will have a complete choice
and will not have to hop from counter to counter
for her requirements.
Bridal Trends 2001, shows the new direction the
Indian fashion is evolving and the efforts by all
the affiliated industries to come together on a
single platfrom in search for bigger markets.